Business Blogs
The Wright Lines
This blog highlighted Southern Railways' offers and services via links in the copy "written" by members of the fictional Wright family. The blog won the Institute of Internal Communications' best writing award.
Our NHS, Our Future Review
Written for Department of Health Minister Ara Darzi during his review and green paper on NHS services in England. The blog addressed several controversial subjects, such as the creation of ployclinics.
The Big Care Debate
Written for the Department of Health's then head of social care, David Beehan. This blog ran during the consultations leading up to green and white papers on the creation of a National Care and Support Service.
Beetroot publishing
During my time working for the creative agency Beetroot, I regularly contributed blogs to the company website. The two examples here talk about design and an interesting encounter with an painter on a mission.